Purple Services

Strategy & Planning

Through competitive research and technical consultation, we uncover opportunities to grow your brand and connect with your audience. By having initial discovery sessions, we’re able to identify key requirements and help you establish goals for your project. From here we put a plan in place to monitor these goals and grow your website, company, and brand.

• Brand Experience
• Client Survey
• Preliminary Analysis
• Competitive Analysis
• Demographic Study

Digital Marketing

Consumer engagement is key. For years, traditional advertisers have relied on the age old equation of Reach X Frequency. To thrive in todayʼs digital market, we help you include a vital new variable: Engagement. The more you reach out and engage with your audience, the more likely you will succeed. How do we fit in? Weʼre here to ensure no potential customer is missed by helping plan and manage your campaigns.

• Search Engine Optimization
• Search Engine Marketing
• Social Media Marketing
• Web Analytics Tracking
• Content Development
• Copy & Content Development
• Conversion Optimization
• Retargeting Campaigns

Creative

It takes a whole lot more than a pretty design to be successful online. Our goal is to map out functional, engaging user experiences through careful planning, research, and strategic alignment. Conversions are top priority, so your funnel strategy should always be pointing people in the right direction, no matter what page they land on.

• Brand Identity Systems
• Information Architecture
• User Story Design
• Visual Website Design
• Content Development
• Broadcast Design

Heavy Lifting

We embrace adaptive and complex website development. Whether it’s open source solutions, custom development or mobile apps, we have you covered. Our experience covers a wide variety of content management solutions and development platforms including Drupal, Expression Engine, Wordpress, Magento Commerce, and even Zend Framework. Big to small, we do it all.

• Rich Internet Applications
• Accessibility Development
• Content Management Systems
• eCommerce Platforms
• Mobile Applications
• Social Media Integration
• CRM Solutions

Ongoing Support

The web is a two way street. We help you listen to your users, evaluate your traffic, and find more ways to increase your ROI. By referencing the established goals set through careful planning, and by monitoring your customer feedback loop, we help make intelligent business recommendations that grow and adapt with your site.

• Social Media Campaigns
• Adaptive Development
• Performance Optimization
• Search Engine Optimization
• Conversion Optimization
• Paid Search Management
• Multivariate Testing
• Retargeting Campaigns
• Comparison Shopping Management